Blogging is the verb which has been coined by people to refer to the act of adding entries to a blog. Alexandrou (2010). Anything and everything can be blogged about as it is a good way to show emotion, rant and describe what the person is feeling. In 2002 it was estimated that there were around 41,000 blogs online, however it is now estimated that a new blog is created every 40 seconds, with around 160,000 created in just one month. Caslon Analytics (2009).
Blogging has recently been playing an important role in businesses. Businesses are taking full advantage of the blogs’ reach to people to market their products. Blogging has just given marketers a new way of doing what they do. By using blogs, companies can update internal employees with product updates or deliver product support information or company information to stakeholders. Brassington and Petit (2006). Everything is turning digital, and with a couple of clicks photos, videos and messages can be sent into a blog. So much can be done with blogs, hyperlinks onto other sites or other parts of the current site are as if the business 
if coming out the screen and shaking the consumer to get them to take notice. Small businesses are probably the main people to benefit from the blogging system as they cannot afford the marketing other, bigger businesses do. Blogging allows them to show the public their company and what it does.
if coming out the screen and shaking the consumer to get them to take notice. Small businesses are probably the main people to benefit from the blogging system as they cannot afford the marketing other, bigger businesses do. Blogging allows them to show the public their company and what it does. Blogs are also a great way to start up businesses and help launch a career. Recently it has come to show how blogs have launched careers, mainly in fashion and beauty but in other areas too, such as photography. By posting blogs on websites and showing what people can do on sites such as youtube, people have managed to get their own make up ranges and shoot some stunning shoots for magazines such as Teen Vogue. This just shows how much blogging has changed business.
There wasn’t a lot of strengths to the assignment. The main one was the effect the blogs had on learning ability. Blogs allow people to go over what they have already learnt before, this makes sure that it is in the student’s mind constantly, in short or long term memory. This means that the information learnt can be applied to future work and have a successful result in the end. They also had a positive to learning as going through the work again made sure that the information was understood to the most it can be. Through pictures and videos it is easier to understand what the blog is on about.
The blog allowed personality to come through so the blogs could be informal. This meant that students didn’t have to worry about things like referencing as much as in an essay assignment. Student’s could write how they would normally write and find it easier to show what they mean.
The main weakness in the blogging was time management. Throughout the assignment, it seemed like there was a lot more time to do it in then there actually was, so as a result they were rushed at the end. These made the blogs defiantly less thought out and have not as much content as there could have been. Individually, there was a lack of motivation to do the blogs so as a result, they were left to the last few weeks to complete them. This is something to improve upon for the nest year.
Another one of the main weaknesses was the lack of computer skills. As there had been no experience with Blogger or any other websites like it, i found it hard to put images or videos on the blogs. The ability to put pictures up was sorted after a change of computer, however the way to put videos only became clear after another student showed the way to do it a few weeks before the due date. This was defiantly a downfall of Blogger itself as it occasionally did not agree with the sort of video i wanted to put up, and as a result played around with the set up of the blog.
The blog allowed personality to come through so the blogs could be informal. This meant that students didn’t have to worry about things like referencing as much as in an essay assignment. Student’s could write how they would normally write and find it easier to show what they mean.
The main weakness in the blogging was time management. Throughout the assignment, it seemed like there was a lot more time to do it in then there actually was, so as a result they were rushed at the end. These made the blogs defiantly less thought out and have not as much content as there could have been. Individually, there was a lack of motivation to do the blogs so as a result, they were left to the last few weeks to complete them. This is something to improve upon for the nest year.
Another one of the main weaknesses was the lack of computer skills. As there had been no experience with Blogger or any other websites like it, i found it hard to put images or videos on the blogs. The ability to put pictures up was sorted after a change of computer, however the way to put videos only became clear after another student showed the way to do it a few weeks before the due date. This was defiantly a downfall of Blogger itself as it occasionally did not agree with the sort of video i wanted to put up, and as a result played around with the set up of the blog.
When looking back on the blogging experience, i tihnk it is easy to see why people blog their feelings and thoughts. It was a good way to get us to go over what we already had learnt and learn a little bit more as well. On the other hand, blogging is not the same for everyone and some may decide that blogging is not for them. It can make some student’s want to blog more as it is a good learning tool. Also, it may give student’s experience of blogging for businesses as it is increasingly becoming one of the better marketing tool.
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